Attentive
Send Subrise subscription events to Attentive as custom events, to trigger SMS and email journeys.
Available on Accelerate and up
Subrise sends subscription events to Attentive as custom events. Use them as journey triggers, for example a text before each order or after a failed payment.
Create an API key in Attentive
- Log in to Attentive.
- Open Marketplace and create a custom app. Name it "Subrise Subscriptions".
- Give the app permission to write custom events.
- Install the app and copy its API key.
Keep the key private. Anyone who has it can send events to your Attentive account.
Connect Attentive
- In Subrise, go to Settings > Integrations.
- On the Attentive card, click Connect.
- Paste the key into API key.
- Click Connect. The card shows Connected.
On the Launch plan the card shows Upgrade to connect instead.
Build a journey
- In Attentive, create a new journey and start from scratch.
- Choose a custom event trigger and pick a Subrise event, such as Upcoming Invoice.
- Add your messages and turn the journey on.
An event only shows in Attentive after it has happened once in your store.
Events Subrise sends
| Attentive event | Sent when |
|---|---|
| New Subscription | A subscription is created: at checkout, in the admin or by a migration. |
| New Subscriber | A customer's first ever subscription places its first order. |
| Prepaid Subscription | An order for a prepaid subscription is placed, at checkout or on renewal. |
| Addon Subscription | An order includes one-time add-ons, or an add-on is added to a subscription. |
| Upcoming Invoice | Before each order, on the schedule of your upcoming order email. |
| Successful Payment | A renewal is charged. |
| Failed Transaction | A renewal charge fails. |
| Subscription Updated | A subscription's products, date, frequency, discounts, address or payment method change. |
| Pause Subscription | A subscription is paused. |
| Subscription Resumed | A subscription is resumed. |
| Cancel Subscription | A subscription is cancelled. |
| Trial Started | A subscription starts a trial period. |
| Trial Ending Soon | A trial period ends in 2 days. |
| Trial Converted | A trial period ends and the subscription moves to its full price. |
| Cancellation Attempt | A customer starts to cancel and is shown a cancellation flow. |
| Cancellation Saved | A customer accepts a cancellation flow offer and keeps the subscription. |
The trial and cancellation events are not sent yet. Trial periods and cancellation flows are not yet available in the Subrise admin.
Subrise identifies the person by email and by phone number. The phone number is only sent when it is saved in international format, such as +15555550123.
Each event carries the same fields as the matching subrise_* event. See Integration events.
Gift purchases from a Multi-order option also arrive as Prepaid Subscription, but with the fields of subrise_prepaid_sub: prepaid_line_items instead of subscription_line_items, and no subscription_id. See Other events.